Year: 2025

Anatomy of a Facebook Ad: How to Create Scroll-Stopping Campaigns [+ Examples]

Let’s be honest: advertising on Facebook successfully is not easy. Its power to attract and close customers for pretty much any industry is undeniable, but that’s only if you know how to navigate and optimize the anatomy of a Facebook Ad….

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The Content Collaboration Framework That Earned HubSpot 6 Million Views

It wasn’t too long ago that we weren’t collaborating much across Marketing. If I published a blog post on “SEO strategy”, it became a happy coincidence if the YouTube team had covered anything similar that I could use in my post….

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Grok AI App for Android Coming Soon, Available to Pre-Register on Google Play

Grok, xAI’s native artificial intelligence (AI) chatbot, will soon be available as a standalone app for Android users. On Tuesday, the app was spotted being listed on Google Play. While the app cannot be downloaded and installed at present, users can…

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Anthropic Developing Constitutional Classifiers to Safeguard AI Models From Jailbreak Attempts

Anthropic announced the development of a new system on Monday that can protect artificial intelligence (AI) models from jailbreaking attempts. Dubbed Constitutional Classifiers, it is a safeguarding technique that can detect when a jailbreaking attempt is made at the input level…

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Alphabet Faces Scrutiny on AI Spending as Google Cloud Growth Slows

Alphabet faces new scrutiny on its capital expenditure after Chinese startup DeepSeek last month launched low-cost AI models that threaten to push the AI industry into a price war.

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Salesforce Said to Cut 1,000 Roles While Hiring Salespeople for AI

Salesforce is announcing lay-offs as it prepares to enter a new fiscal year. More than 1,000 roles will be affected and displaced workers will be able to apply for other jobs internally. The company has also been keeping a closer eye…

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Gemini Extensions Will Now Work on the Lock Screen of Android Devices

Gemini extensions are now being expanded to function on the lock screen of Android devices. While Gemini could perform some tasks on the lock screen earlier, such as turning on the flashlight or setting an alarm, these were routed through Google…

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Is it Real or AI? Test Your Detection Skills [Round 4]

Think you’re good at spotting AI-generated content? Put it to the test. Between Midjourney, Lummi and the host of other AI image generators, it’s getting harder to detect AI imagery.  Take this quiz and find out how good you are at…

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Chubbies Co-founder Warns: Don’t Get Hooked on the Performance Marketing Drug

Any time an interviewee makes me ask my boss, “Can we say that in a newsletter?” you know it’s gonna be a good day. Today, we’ve got spicy takes and spicy language from a master of marketing who made his fortune…

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Can’t Afford a Super Bowl Ad? Try These Marketing Alternatives Instead [Examples & Expert Tips]

The Kansas City Chiefs and Philadelphia Eagles face off on February 9, 2025 (6:30 p.m. ET on Fox, if it’s not on your calendar already).  To get 30 seconds of ad time during the big game, brands coughed up a cool…

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